Free Resources
Join 70,000+ founders, sales pros, and marketers learning how to scale smarter — without the fluff.
Over the years, I’ve sent 100M+ cold emails, closed Fortune 500 clients, and bootstrapped multiple companies from zero to millions in revenue. Now I’m giving away the exact systems, scripts, and strategies that got me there — for free.
Whether you’re a founder, seller, or marketer, these resources are built to help you grow smarter, faster, and without guessing. Pick one. Put it to work.
My latest free downloads
The Cold Email Playbook – Free Download
How I sent 100M+ cold emails and turned them into $30M+ in revenue (without funding).
The LinkedIn Playbook - Free Download
How I Grew From 33 Impressions to 1.7M+ in Less Than 90 Days
Cold Calling WORKS – Free Guide by Will Cannon
Scripts, openers, and rebuttals we use at UpLead to book meetings and close deals.
The Outbound OS – Proven Sales System
The exact outbound sales system we use at UpLead to predictably scale
Lead Gen That Doesn’t Suck – Free Playbook
How to build pinpoint-targeted lead lists that actually convert (and don’t bounce).
The Founder’s First $1 Million – Free Guide
How I sold my first $1MM without a team, brand, or inbound leads — just hustle.
From Zero to $30M – Will Cannon’s Sales System
Everything That Scaled UpLead — Step-by-Step
The SEO Playbook: 100M Website Visits Without Ads or Social Media
The Scrappy SEO + Growth Playbook That Drove 100M+ Visits to My Websites — No Ad Spend
My B2B Tech Stack – Tools for Sales & Growth
The Exact Simple Tech Stack We Use to WIN — No Fluff, Just ROI
Cold Outreach Mistakes That Cost You Deals
7 Things I Wish Someone Told Me Sooner (and How We Fixed Them)
Will’s Newsletter
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Get tactical insights, growth strategies, behind-the-scenes lessons, free guides, and new videos — all from someone who built UpLead ($0 → $30M in sales) and Signaturely (0 → 1M users) without a dime of funding.
